How Print Advertising is Increasing Online Sales
In the last 5 years people have spent a lot of effort trying to productively market to a world that is spending more and more time online, but becomingly increasingly disinterested in viewing advertising during this time. As the length of time that people spend in a digital environment continues to increase, understanding the […]
What to Look for From Your Job Board Software Provider
Branded job board software is a valuable opportunity for any publication to begin generating an extra source of revenue or build brand value and recognition. A job board is a great tool for interacting with the readership of your existing publication and creating additional interaction between you and your audience. The right job board software […]
The Key to a Successful Direct Response Print Advertising Campaign
Did you know that you can increase your website traffic more from traditional advertising than online ads? Part of the reason behind this is that when you place ads online, you also have to deal with obstacles. Some of which are ad blocking, digital fatigue, and massive competition. Oh my! These roadblocks can hit your […]
Advertising Opportunities for Franchises and Development Opportunities
It might be frustrating to figure out what advertising opportunities for franchises are available to you. There are lots of rules, and it can be helpful to find a representative that is informed of your industry and is aware of its rules and regulations. “I work with Doug for our regionally / nationally targeted franchise […]
Job Board Advertising offers Branding Potential for Small Businesses
Aside from the obvious reasons, placing a listing for your open position on job boards offers small business owners more than just the opportunity to potentially finding yourself a great employee. In fact, job board advertising allows you a unique branding opportunity that you might not otherwise have if you are a small business. Your […]
Baby Boomers Show More Trust in Print Advertising than Online Ads.
Reaching Baby Boomers through Print Advertising Because Baby Boomers are such a large diverse group it means advertising to them can get costly. Advertisers need to know about the variety of opportunities there is to reach baby boomers more effectively through traditional media. What advertising do Baby Boomers trust the most? Baby Boomers show trust […]
Ad Avoidance less with Newspaper Advertising
Even though a large amount of money is spent on online ads, research consistently shows that Newspaper Advertising has a higher level of trust than other forms of advertising. And while many people do research and go online to buy most people do feel oversold online. Online Advertising also struggle in areas of trust and […]
Tampa Businesswoman Receives Award of Distinction From Her Alma Mater in Illinois
Blare Fanning, a 1982 graduate of Rockford University, has been named an Award of Distinction winner from that school. Fanning, a media veteran, co-founded My Classified Ads in 2004, then acquired Russell Johns Associates a decade later to form MCAads.com-Russell Johns (http://myclassifiedads.net). (PRWeb February 17, 2016) Read the full story at http://www.prweb.com/releases/2016/02/prweb13216382.htm Source:: MyClassifiedAds1
Print Advertising is the best choice for Low Cost last minute Holiday Advertising
Wow! The first 3 Quarters of 2015 just blew by. The holiday season has arrived here faster than you can say pecan pie. The NRF ( National Retail Federation) has predicted that consumer holiday spending will rise to just over $800 per person. This figure is the highest amount spent per person in the entire […]
Reaching Niche Markets through Print Media
Niche markets are expanding rapidly. In fact, even the biggest retailer’s first look to establish who their select market segments are before starting any kind of marketing campaign. By taking this kind of strategic approach they are able to create a more efficient and cost-effective campaign that focuses on only reaching those people most likely […]